Service Details
Illuminating Tomorrow's Trends Today
At PDM, we delve deep into the data to unearth trends and insights that are not just informative but transformative.
Unlocking Insights
A List of our Services
From groundbreaking qualitative studies to precise quantitative analysis, we cover every facet of research to deliver actionable insights.
Qualitative research
We offer a range of research methodologies including Focus Group Discussions, In-Depth Interviews, Ethnographies, Accompanied Shopping experiences, and Home Visits to gain comprehensive insights into consumer behavior and preferences.
Quantitative research
We offer a range of research methods including Face to Face Interviews (whether CAPI Online, Offline, or PAPI), Exit Interviews, Central Location Tests, CATI/Telephonic Interviews, Mystery Shopping, On Street Interviews/Street Intercepts, and Advert Testing.
Sampling services
Choosing the right sampling methodology is crucial for your study's goals. Your sampling success depends on multiple factors. We'll advise on the best method, whether probability or non-probability, based on statistical analysis from a broader population sample.
Project Management
Our team of project managers specializes in project planning, coordinating, and executing projects according to specific requirements and constraints. We perform activities related to project work, from conceptualization to completion, using the PMI agile approach.
Survey Programming
We offer efficient Survey programming solutions using various survey programming tools so you can focus on results for better and smarter decisions.
Panel Data Management
We are creating a large pool of research panels of consumers and businesses data who have regularly participated in our surveys. Our approach includes: Recruitment Adequate demographics (consumer) and firmographic (business) Monthly refresh panel
Sustainability
Sustainability is an integral part of our overall strategy; At PDM, we strongly believe our business existence can positively impact society and the environment by managing our activities with care and partner with responsible organizations that promote social and environmental causes.
- The social investment: we make appropriate financial and donations to identified social and environmental organizations.
- Also, undertake pro bono work for not-for-profit organizations tackling social and environmental issues.
Frequently Asked Questions
Explore our FAQs to understand our research methods, expertise, and collaboration opportunities. Designed for researchers, potential partners, and curious minds, these answers provide insight into our core operations.